Online Advertising/Social Media Marketing Blog | Mike Marino | ReachLocal NYC

We're Livin' In A Facebook World...

For more fun Facebook stats, click here:  Facebook Infographic from Mashable's Jolie O'Dell.

ReachCast Wins "Best Social Media Service for Small Business"

I couldn't be happier to be a media consultant for ReachLocal.  A big part of the reason why is the company's innovation and insight into "What's Next" in the world of cyberspace.

The recognition was awarded by Mashable: Founded in 2005, Mashable is the top source for news in social and digital media, technology and web culture. With more than 30 million monthly pageviews, Mashable is the most prolific news site reporting breaking web news, providing analysis of trends, reviewing new websites and services, and offering social media resources and guides.

What is ReachCast?

A unique combination of our proprietary technology platform with an expert service team helps SMBs build and optimize their Web presence for the purpose of driving online search discovery, powering reputation management, and managing social media marketing.

For an online demonstation, send me a note at michael.marino@reachlocal.com or call 516-232-9300 x115

The article acknowledgeing all 2010 Mashable winners is HERE. 

Social Media Revolution Video

Whether or not you are not convinced that Social Media has totally infiltrated our lives, personally as well as how it affects how we choose what businesses to patronize: take a few minutes and watch this:

Bing: Search Engine is gaining share of online search volume

Bing Has 90 Million Users, 48% Growth Since Launch

Microsoft's Bing Search Engine, formerly MSN.com, has gained significant ground in the Online Search arena.  Although, Google maintains the majority of online search value, Bing has made strides by actively marketing this new brand both through traditional media and online advertising. 

Many small businesses investing marketing dollars in Google Adwords alone should not ignore the opportunity to capture potential consumers and on all Search Engines to get total search discoverability. 

The Internet : Instant Knowledge - Eliminating the need for our human memory... Seriously...

Stumbled upon a blog that is Seinfeld-esque in that it is basically making an observation of human behavior and the act of simply pointing it out makes us laugh. 

David Koretz, a blogger for MediaPost Publications, posts about how with all the knowledge on the Internet literally at our fingertips; the dumb-down affect it has on many of us.  Consequentially, making our human memory less necessary with all the digital memory devices at our side.

Here's a snippet of his article:

" Think about how your consumption of data has completely changed in only the last decade:

·       You can't get lost. You walk with your phone's map app streaming directions.

·       You don't stumble into a restaurant. You check Yelp first, and make reservations on OpenTable.

·       You can recall less than 10% of the phone numbers in your phone (if you remember more than 10%, you either have an incredible memory, or need more friends).

·       You don't need to memorize anything."

Take the time to read his social commentary HERE.